Triple Whale centralizes and simplifies all the metrics used by Shopify sellers, enabling them to save more time and make more money. They help Shopify stores accurately track and forecast all kinds of metrics, including changes in profits and operational metrics. Launched in mid-2021, Triple Whale already has over 6,000 users.

With Triple Whale, merchants can track the following metrics with ease:

• Profit: Sales – Ad spend – Expenses = Profit
• ROAS: Sales / Ad spend = Blended Store ROAS 3 CPA: Orders / Ad spend = Blended CPA
• RPS: Sessions / Sales = Revenue Per Session
• AOV (Google Analytics)
• CTR (Google Analytics)
• Facebook Ad spend and ROAS
• And many more